Like the animal kingdom, the email marketing industry has its own set of myths. Rather than legendary people, mythical tactics, regardless of the business, product, or subscriber, are claimed to achieve the finest outcomes.
> The seven most prevalent email marketing fallacies (that even non-gullible people believe) are as follows.
> Tuesday is the best day to send emails.
> Short subject lines are effective.
> Unsubscribes are an indication that your email marketing isn't working.
> Email marketing isn't as successful as it once was.