Instagram is one of the biggeste social media platforms for marketers to reach their target audience. The Instagram audit is a process that allows you to examine the performance of your Instagram audit. While you conduct an audit you typically answer questions like:
1-What is our engagement rate?
2-Is our followers count above below or exactly where we hoped it would be?
3-What types of content are getting the most engagement?
4-Is our profile branding clear and initiating to our target audience?